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2025 Is The Year of Active ETFs: Todd Rosenbluth

By Mark GrundellBloombergDecember 8, 2025 at 7:36 PMBullish1 min read

Todd Rosenbluth, head of research at VettaFi, predicts that 2025 will be a pivotal year for actively managed Exchange Tr

Todd Rosenbluth, head of research at VettaFi, predicts that 2025 will be a pivotal year for actively managed Exchange Traded Funds (ETFs). This bullish outlook stems from a growing sophistication among investors embracing the ETF structure for active strategies, combined with increased product offerings and lower costs. The trend suggests a shift in investor preference towards transparent and liquid active management within the ETF wrapper.

Analyst sentiment: Bullish
What to watch next

Watch upcoming earnings, policy statements and sector-level price action for confirmation.

Todd Rosenbluth, head of research at VettaFi, predicts that 2025 will be a pivotal year for actively managed Exchange Traded Funds (ETFs). This bullish outlook stems from a growing sophistication among investors embracing the ETF structure for active strategies, combined with increased product offerings and lower costs. The trend suggests a shift in investor preference towards transparent and liquid active management within the ETF wrapper.

Todd Rosenbluth, head of research at VettaFi, predicts that 2025 will be a pivotal year for actively managed Exchange Traded Funds (ETFs). This bullish outlook stems from a growing sophistication among investors embracing the ETF structure for active strategies, combined with increased product offerings and lower costs. The trend suggests a shift in investor preference towards transparent and liquid active management within the ETF wrapper. The development arrives against a backdrop of shifting risk appetite, where investors are reassessing exposure to markets and weighing the second-order impact on adjacent sectors. Investors are watching the broader tape for follow-through. Live pricing was not available at the time of writing, but positioning data and order-book signals will shape the next session. Positioning across funds, options skew and credit spreads typically respond first; equity price action lags but tends to confirm the direction once volume returns. Readers should treat the immediate move as a sentiment proxy rather than a final verdict on fundamentals. For longer-horizon allocators the more important question is whether this changes the trajectory of cash flows, regulation or competitive dynamics. If it does, multiple compression or expansion follows; if it does not, the reaction fades within a few sessions and the prior trend reasserts itself. What to watch next: forthcoming earnings prints, central-bank guidance and any official commentary that either validates or pushes back on the market's interpretation. Reported by Bloomberg and contextualised by the Global Investing News desk under Mark Grundell.

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